Latest from the Blog
Working on EUFA Women’s Euro 2022
OMG what a tournament!!!! And whatever the result on Sunday I’m celebrating working on one of the most worthwhile and personal-to-me projects I’ve ever been part of within a clever and committed team at the National Football Museum, a city-wide team of event planners, Local Authority enablers, football legends and an FA team spanning the…
The SROI of sport and arts
I seem to have spent this year talking about the value of grassroots sport within the contect of global competitions. It’s incredible. This year I worked on the Rugby League World Cup looking at the communication of their social impact programme – and I am currently working at the National Football Museum on Manchester’s arts…
Sporting values are about playing fair – that’s why they create headlines when they don’t
Sporting values are about playing fair – that’s why sport makes headlines when it doesn’t Whilst every sector can have a negative impact on society, each also has a superpower in relation to its potential for the positive. And for me, working in Corporate Social Responsibility (CSR), sport is where it’s at. It brings excitement…
Communications that change the world 